TTD
The Trade Desk Inc.
Is TTD Halal?
Programmatic advertising can facilitate varied activity, and current receivables plus cash exceed examined total-assets limits.
What You Should Know
The Trade Desk's March 2026 receivables plus cash are 73.27% of assets. Public reporting does not allocate advertiser or campaign revenue by prohibited category, so qualitative classification remains evidence-limited.
⚠️ Concerns
- •Receivables plus cash exceed examined financial limits
- •Advertising vertical and campaign revenue is not disclosed
- •Alcohol, gambling, adult and riba-based campaign review
- •Privacy, profiling, manipulation, AI and data-governance review
Current quantitative Sharia screen
Based on 10-Q figures for the period ended 2026-03-31; calculated 2026-07-13.
0 / 5,734,684
1,405,915 / 5,734,684
4,202,050 / 5,734,684
13,369 / 688,857
- Financial
- Fails
- Overall
- Fails
Receivables plus cash are 73.27% of total assets, above the examined 50% limit. Debt is 0.00%, liquidity 24.52%, and net interest income 1.94%.
- Financial
- Fails
- Overall
- Fails
Receivables plus cash are 73.27% of total assets, above the 33.33% total-assets limit.
- Financial
- Pass
- Overall
- Incomplete
Debt is 0.00% and identifiable conventional liquidity is 24.52%, below 33%; screened business revenue is unavailable.
- Financial
- Not calculated
- Overall
- Not calculated
A properly licensed and reproducible historical market-cap series is not stored.
Business-activity disclosure
The Trade Desk operates a platform enabling ad buyers to create, manage and optimize digital advertising campaigns. Technology can be used for legitimate communication, but advertising placement directly supports varied products, services and messages.
Limitation: Public disclosure cannot reproduce revenue from alcohol, gambling, adult, riba-based finance, other prohibited campaigns or any screened advertiser category.
Purification
Net interest income is 1.94% of quarterly revenue, but screened advertising revenue is unavailable; no complete fixed purification prescription is made.
Inputs, assumptions and primary sources
- No amount was owed on the amended revolving credit facility at March 31, 2026.
- Cash uses 878,377 and short-term marketable securities use 527,538.
- Accounts receivable use 3,323,673 net; the platform's advertising buying and payment flows make this balance material to the calculation.
- Revenue and separately reported net interest income use the matching quarter.
- The filing does not disclose revenue by advertiser, campaign, product, vertical, content, country, customer purpose or prohibited category.
This is a reproducible financial screen, not a fatwa. A failed total-assets screen can coexist with a pass under a market-cap methodology. ZakatInvest keeps the qualitative assessment separate so numerical thresholds do not erase material context.
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